Hans Brinker Budget Hotel: Accidentally eco-friendly
I really love the Hans Brinker Budget Hotel campaigns, I think I’ll be sharing a few of them over the next week. It almost makes me want to stay there. Almost.
This is great. Not all stories are worth telling the world about, that’s for sure.
One of the very smartest things I’ve heard in a very, very long time
Thank God someone has finally said this.
And now for something completely different: DDB Vancouver markets milk to teens through a series of WTF videos.
Weird Al calls bullshit on pretentious marketing jargon.
Check out this new Nike shoebox design from Publicis Impetu in Uruguay. To communicate the flexibility of the new Nike Free, they’ve created a shoebox that’s 1/3 the usual size. It saves cardboard and storage space, and it also serves as a demonstration ad. Awesome.
(H/T to Paul Ruta!)