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Okay, this is pretty amazing. AlmapBBDO produced this spot, which uses 873 Getty stills to tell a man’s life story. And I didn’t realize it before reading the YouTube comments, but the creative team slipped a few Easter eggs in there as well. I don’t know if this will improve your perception of stock photography, but the spot itself looks sure to win major awards.

Advertiser: Getty Images
Title: From love to bingo in 873 images 
Product: Getty Images
General Creative Director: Marcello Serpa, Luiz Sanches
Creative Director: André Kassu, Marcos Medeiros, Renato Simões
Art Director: Marcos Kotlhar
Copywriter: Sophie Schoenburg
Producer: Paranoid BR
Executive producer: Egisto Betti 
Direction: Cisma, Marcos Kotlhar
Animation: Split Filmes, Marcos Kotlhar
Rtvc: Vera Jacinto, Gabriel Dagostini, Diego Villas Bôas
Soundtrack / Voice-Over Artist: Kito Siqueira 
Editor / Assembler: Marcos Kotlhar, Jonas Brandão
Finishing Editor: Split Filmes
Service: Cristina Chacon, Marina Leal
Media: Paulo Camossa Jr
Approval: Renata Simões

(Source: youtube.com)

Date 24th May 2012

Notes 157

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  1. dilena reblogged this from fuckyeahads and added:
    Not only is this an exquisite spot, perusing Getty for stock images is one of the funniest parts of my job.
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  5. kfletch reblogged this from oilfactoryinc and added:
    so super awesome.
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  7. anethos reblogged this from fuckyeahads and added:
    One amazing Ad!
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    This is beyond beautiful.
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